Sunday, September 27, 2015

Instant Alert: Americans think corporations are getting it wrong

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Americans think corporations are getting it wrong

by Matt Turner and Andy Kiersz on Sep 27, 2015, 11:39 AM

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Corporate America is heading in the wrong direction. 

That's the conclusion of a huge survey of Americans conducted by Just Capital, a nonprofit set up by legendary hedge fund manager Paul Tudor Jones.

The survey, conducted between January and September and published Wednesday, collates responses from more than 40,000 people in an effort to identify measure corporate justness.

Respondents were told to focus on large listed corporations and to think of "just" as corporations "doing the right thing," whatever they thought that might represent. 

New ground

The results: Americans of all ages, incomes, and political leanings believe corporate America is headed in the wrong direction. They also want to buy from, invest in, and work for companies they consider to be just, and they consider employment issues to be the primary determinant of whether a company is just. 

Kimberly Gladman, who works on the research team at Just Capital, told Business Insider: "From a research perspective, I feel like we've broken new ground. The American public is very interested in these issues, it is enthusiastic, and it wants to talk about it."

Just Capital is going to now use the results as a foundation for further work, and plans to collaborate with corporate leaders, academics, researchers, and the public to measure corporate performance against the key determinants of justness. It plans to rank the country's largest firms on their performance by 2016. 

Here are the key results:

Americans of all political persuasions believe corporate behavior is headed in the wrong direction



Only among the highest-earning Americans do more people say it's headed in the right direction



"Golden Agers" are the ones most likely to think corporate behavior has changed for the worse in the past decade



See the rest of the story at Business Insider


 
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