Friday, December 4, 2020

This week's top headlines and analysis from the Digital Health Briefing

Insider Intelligence

Digital Health Briefing

The Roundup

The headlines below appeared during the past week in our exclusive subscriber-only Digital Health Briefing, a daily email newsletter. Through six newsletters over the next seven days, you can experience what the Briefing has to offer for yourself for just $1.* Click here to get started!
Younger adults' hunger for convenience might not translate to high telemedicine usage


Nearly three-quarters (71%) of US adults say they'd be willing to use telehealth post-pandemic, according to a new HIMSS poll — and the researchers involved in the survey posit that young consumers' desire for convenience will drive continued adoption post-pandemic. But thus far, older adults have disproportionately used virtual care; 36% percent of adults 55 and up had tried telemedicine as of August, compared with only 9% of 18–24 year-olds.
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The government is helping keep virtual care around for the long haul


In response to a recent surge of coronavirus cases, the CMS launched its Acute Hospital Care at Home initiative to combat shrinking hospital capacities and overburdened clinical staff – the latest step in the CMS knocking down barriers to telehealth and clearing the way for expanded use of digital health amid the pandemic.
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Google Cloud makes it easier for healthcare entities to comply with the HHS' April data-sharing deadlines


Google's cloud arm lifted the curtain on its Healthcare Interoperability Readiness Program that helps healthcare organizations devise a plan to standardize and integrate their data in compliance with the HHS' mandates by April 2021. Payers and providers are struggling to comply with the looming interoperability mandates — which means quick and easy-to-deploy solutions like Google Cloud's will become need-to-have.
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Digital therapy makers are riding the digital health wave through 2021


Lark Health partnered with Highmark – the 4th largest BCBS–affiliated organization — to give Highmark members 24/7 access to Lark Health's digital therapeutics (DTx) programs for hypertension and diabetes. Pharma cos have been strategically pouring cash into DTx firms to capture a slice of the growing DTx market.
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