Instant Alert: Whole Foods just opened an outpost of its cheaper, millennial-friendly 365 store in Brooklyn — here's what it's like to shop there

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Whole Foods just opened an outpost of its cheaper, millennial-friendly 365 store in Brooklyn — here's what it's like to shop there

by Dennis Green on Jan 31, 2018, 4:03 PM

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  • Whole Foods 365 just opened its seventh store, its first on the East Coast.
  • 365 is Whole Foods' new chain of budget grocery stores, with a special focus on private labels and lower prices.
  • The new store is in a busy part of Brooklyn and competes with nearby Trader Joe's outposts.
  • I visited the store on opening day and came away impressed.


True to its name, Whole Foods 365 is a store meant for every day of the year.

Whole Foods just opened its seventh 365-branded store in Fort Greene, Brooklyn. I toured the 30,000-square-foot store the day it opened to take in the sights and sounds and get a feel of what is sure to be a major part of Whole Foods going forward.

Read on to see how Whole Foods 365 differs from both regular Whole Foods stores and its competitors:

SEE ALSO: 'Entire aisles are empty': Whole Foods employees reveal why stores are facing a crisis of food shortages

The new Whole Foods 365 store is in a recently developed complex sandwiched between the Brooklyn Academy of Music and the Atlantic Terminal shopping and transportation center. Its sole neighbor in the building is a new Apple Store.



Signs inside the vestibule advertise the "Friends of 365" vendors you'll find on the main floor.



Those vendors are the most prominent feature of the first floor, and they're clustered like a mini food hall.



See the rest of the story at Business Insider


 
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