Hi,

Your industry is changing as we speak, and there's nothing you can do about it.

Your job is to know where the changes will take you, and to get out in front of them so you can reap the benefits and outpace your competition.

That's where Business Insider Intelligence enters the equation.

Our team of researchers spends every day analyzing market trends and forecasting where the critical industries in tech, finance, commerce, and healthcare will go.

Don't believe us?

We'll prove it.

Each December, we publish a report called Big Tech Predictions for the upcoming year. Here's just a sample of what we got right in 2018 across our different coverage areas.

DIGITAL HEALTH

We predicted Amazon would enter the pharmacy market. In June, they acquired PillPack.

We said the US Food and Drug Administration (FDA) would catch up to digital health innovation, which would bolster the industry and drive adoption of new tech. The FDA set the tone for healthcare innovation in 2018 by clearing cutting-edge digital health products, including the first-ever approvals for an implantable patient monitoring sensor and a digital contraceptive. The FDA also expanded its digital health precertification program and established a new incubator for digital health technology in April. Further, the agency modernized its medical device approval process.

FINTECH & PAYMENTS

	We predicted global fintech funding would reach $45 billion, a figure some called aggressive. Total funding actually exceeded that amount by the end of the year.
	We said logistics, tech, and finance companies would come together on blockchain tests. In October, Samsung partnered with the Port of Rotterdam and a Dutch bank to test blockchain-based payments at the port.

E-COMMERCE

We predicted India would become a battleground for e-commerce by mid-2018. That competition turned up a notch in 2018, as Amazon further invested in the market by adding a Hindi language option for its site and app, while Paytm Mall teamed up with online grocer BigBasket — likely thanks to Alibaba investing in both companies. Walmart also joined the battle by acquiring 77% of Flipkart for $16 billion.

DIGITAL MEDIA

We said Amazon would roll out major upgrades to its ad tools as it inched closer to becoming the third dominant advertising force after the Google-Facebook duopoly. At the beginning of 2018, Amazon's ad business was a complicated headache consisting of three separate units that had no clear distinctions. In August, Amazon merged its ad businesses into one unit to simplify how brands buy ad space on its properties.

APPS & PLATFORMS

We expected Amazon to lose its dominance in the voice assistant space. The e-commerce titan captured just 32% of global smart speaker shipments in Q3 2018, less than half of the more than 70% share it commanded in 2017.

Those who chose to become our clients and take advantage of these predictions saw significant ROI in 2018.

Those who didn't are now playing catch up.

So don't let 2019 pass you by without our latest predictions and all of our leading market research to show you the way to a more profitable business.

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Our most recent report on smart speakers revealed valuable intelligence like: Why Google and Apple still have a mountain to climb to catch Amazon in the smart speaker race, why smart speaker ownership in the U.S. will hit 200 million by 2023, and much, much more.

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VP Strategy, Frog Design

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