After an inconsistent year for digital ad spending in 2020, every industry in the US will increase their outlays in 2021

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We estimate that digital ad buyers in the US will spend $191.09 billion in 2021, a 25.5% increase over last year. In 2020, growth was only 14.9%, low by recent standards but well above our expectations from just after the onset of the pandemic.

The US Digital Ad Spending by Industry 2021 report features our latest forecasts for US digital ad spending across 10 industries: automotive, computing products and consumer electronics, CPG, entertainment, financial services, healthcare and pharma, media, retail, telecom, and travel.

In full, this exclusive report:

1 Examines which industry will spend the most on digital advertising in the US
2 Highlights which industries will post the most rapid growth in digital ad spending
3 Discusses how much of their spending will go to mobile advertising
4 Explains how industries will split their spending among search, display, and video

Get all of these insights and more when you purchase The US Digital Ad Spending by Industry 2021 Report for $1,995.
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