Digital ad spending in the media and entertainment industries is back on solid footing

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Insider Intelligence

What to Expect in 2022 as Both Industries Move Past Pandemic

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Ad spending for the US media and entertainment industries will increase every year through at least 2023. While growth rates, format mix, and device mix will vary as each industry faces different market dynamics, they both share a positive trajectory that reflects robust health in the overall digital ad market.

In US Media and Entertainment Digital Ad Spending Forecast 2021, Insider Intelligence presents our latest forecasts of US digital ad spending by the media and entertainment industries, including the trends that shaped them since the pandemic took hold.

In full, this exclusive report:

1 Discusses how large the market for ad spending in the media and entertainment industries is
2 Examines what changing market conditions are affecting ad spending in these industries
3 Explains what this forecast means for media and entertainment industry ad spending

Get all of these insights and more when you purchase The US Media and Entertainment Digital Ad Spending Forecast 2021 for $1,995.
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