Why Today’s Retail Media Model Is Disconnected

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How to create a path forward in an evolving environment |
Insider Intelligence | eMarketer
Hi,

Retail media's rate of growth has been rapidly accelerating. According to our October forecast, retail media digital ad spending will reach $36 billion in 2022, up from the $28 billion spent on ecommerce channel ads this year.

As the scope of retail media broadens, brands are trying to play catch up and create a path forward in an environment that is rapidly transforming—and not without its challenges.

Register here for "Retail Media: The 4 Pillars Driving What's Next," presented by Tinuiti, and learn how to:

  • Navigate the pros and cons of retail media expansion
  • Evaluate if your current structure is ready to execute a retail media strategy
  • Draft retail media budget commitments and find out what you need to consider going forward
Reserve my seat →
Reserve your seat now to join us on Wednesday, November 17 at 1:30pm ET.

This Tech-Talk Webinar is sponsored content by Tinuiti.
Insider Intelligence

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