Instant Alert: 22 corporate logos that contain subliminal messages

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   22 corporate logos that contain subliminal messages by Will Heilpern on May 18, 2016, 8:55 AM Advertisement Corporate logos often remain with companies throughout many eras of production. Over time, the meaning of the symbol at its inception gets lost. Some companies give their logos barely-noticeable double meanings to encourage us to look closer at them, increasing brand recognition. Others do it as a tribute to their hometown, to influence us subconsciously, or simply for fun. You may have noticed the hidden features of some logos in the past. It can be a satisfying experience, so we gathered 22 of the most surprising. Dominic Green compiled an earlier version of this report. FedEx — The FedEx logo hides an arrow in its negative space, to imply efficiency and forward motion. Gillete — Look closely at the "G" and the "i" in this logo and you'll notice the razor-sharp cuts into the text, which represents the shaving brand's main product. NBC — The white space in the NBC logo creates a peacock — representing NBC's status as a loud and proud broadcaster. See the rest of the story at Business Insider   Share the latest business news with your network: Email sent to:   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011