The top 17 food brands millennials love by Ashley Lutz and Mallory Schlossberg on Nov 29, 2015, 1:25 PM Advertisement
Millennials make up a crucial group of consumers. Ad agency Moosylvania asked over 3,500 millennials — defined as 20 to 35-year-olds — to select their favorite brands over the past three years. Great Questions, LLC helped rank the winning brands. These brands are the food brands that came out on top. Some are surprising — others, not so much. 17. Nestle Headquarters: Vevey, Switzerland Why it's hot: Nestle's Nescafe created "social art" in Croatia by placing its red mugs all over the city. This, Moosylvania says, appealed to millennials. Nestle also manufactures many popular candies.
16. Subway Headquarters: Milford, Connecticut Why it's hot: Subway has long reigned supreme when it healthy fast food, but recently, Chipotle has dethroned the chain. Still, the brand has considerable popularity.
15. General Mills Headquarters: Minneapolis, MN Why it's hot: General Mills' Fiber One brand has been nailing its marketing, with its funny ads, and its socially-driven contest like #FiberOneCheesecake, which gave users the opportunity to win cheesecake for an entire year.
See the rest of the story at Business Insider |
0 comments:
Post a Comment