Nordstrom acquires two retail technology companies

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Nordstrom acquires two retail technology companies

Nordstrom has acquired two separate companies, BevyUp and MessageYes, in an effort to further improve its shopping experience with new technologies and tools, according to a press release.

BevyUp's platform will enable store associates to communicate with customers when they're out of the store.

MessageYes will bolster Nordstrom's ability to send consumers personalized mobile messages.

Both of these acquisitions should improve Nordstrom's ability to personalize its shopping experience, and give it more contact with consumers across channels to create a more seamless process.

Business Insider Intelligence analyst Daniel Keyes has the full story.

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BRIEFING HIGHLIGHTS

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Google adds features for Actions, its ecosystem of voice apps similar to Amazon's Alexa skills

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Ford's interest in drones is growing more serious

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GM is piloting a new P2P car-sharing service

GM will start piloting a new peer-to-peer (P2P) car-sharing service this summer that will allow GM car owners to rent out their vehicles when they're not using them, according to Bloomberg. Read More →

YouTube leans on Wikipedia to fight conspiracies

Conspiracy-related videos hosted on YouTube will now include a blurb that offers additional information about the topic, Adweek reports. Read More →

Amazon Alexa may get P2P capabilities

Software firm Daon has developed software that will allow customers to use Amazon Alexa-enabled devices, like Echo smart speakers, to send and receive peer-to-peer (P2P) transfers with their banks, according to CNET. Read More →

Singapore is flexing its fintech muscles

Singapore Exchange (SGX) has announced two new measures designed to make the city more attractive to technology companies, including fintechs. Read More →
 
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