How the 31-year-old CEO of a fitness startup valued at $1.2 billion landed investments from star athletes like Kevin Durant and Eli Manning

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Will Ahmed's startup, Whoop, just closed a $100 million investment round. He says a pivotal moment was seeing LeBron James wearing his product on TV.
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How the 31-year-old CEO of a fitness startup valued at $1.2 billion landed investments from star athletes like Kevin Durant and Eli Manning
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How the 31-year-old CEO of a fitness startup valued at $1.2 billion landed investments from star athletes like Kevin Durant and Eli Manning

Will Ahmed's startup, Whoop, just closed a $100 million investment round. He says a pivotal moment was seeing LeBron James wearing his product on TV.

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