Alphabet, Amazon, Apple, and Microsoft are accelerating their pursuit of the healthcare market – but incumbents won't go down without a fight

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Here's who wins and loses as Alphabet, Amazon, Apple, and Microsoft home in on niche sectors of healthcare'

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The Big Four tech companies — Alphabet, Amazon, Apple, and Microsoft — are accelerating their pursuit of the healthcare market, and they're starting to home their strategies in on specific corners of the ecosystem.

In The Big Tech in Healthcare Report, Insider Intelligence explores the key strengths and offerings the Big Four tech giants bring to healthcare — and how each is homing their healthcare strategy in on different corners of the market. We outline how their healthcare plays are causing a tidal change throughout the healthcare industry, examining how each player benefits and threatens healthcare incumbents. Finally, we lay out the barriers holding the Big Four back from reaching their full potential in healthcare.

In full, this exclusive report:

1 Provides an overview of Alphabet's, Amazon's, Apple's, and Microsoft's most prominent healthcare projects and plans
2 Highlights the persistent gaps in the US healthcare system that provide these companies and their cutting-edge technologies with entryways into the industry
3 Identifies the incumbent healthcare players that will benefit from and be threatened by big tech companies' foray into healthcare
4 Outlines the barriers that are still in place that are stifling tech giants' dive into the health space

Get all of these insights and more when you purchase the Big Tech of Healthcare Report for $495.
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