Neobanks are shifting their sights from hyper-growth to profitability — and some of their key strategies are starting to coalesce

BANKING REPORT PREVIEW How 26 upstarts are winning customers and pivoting from hyper-growth to profitability in a $27 billion market * This chart and data were pulled from the Global Neobanks Report by Insider Intelligence. Purchase the report here for $495 to get immediate access to the full analysis. Get the Full Analysis Today → Neobanks — digital-only banks with industry-leading capabilities that don't operate physical branches or rely on legacy back-ends — have exploded onto the global scene in recent years. Full-stack neobanks have a banking license and control their front and back ends, while front-end neobanks don't have banking licenses and only control the customer interface. But nearly every neobank within both categories struggles against a common existential threat: profitability. Here are some of the different strategies they're taking to turn a profit: Freemium pricing strategy. Some neobanks offer their product for free but charge for additional features: Australian neobank Douugh uses a freemium model, in which the free account helps with budgeting and the premium account analyzes a user's finances and helps them invest their money. Multitiered premium subscriptions. UK-based neobank Revolut operates this model: Its basic account is free, while its premium account costs $9.99 per month, and its top tier 'Metal' account costs $14.99 per month. Targeting niche demographics. Australian neobank Judo specifically targets small- and medium-sized businesses (SMBs) to... Access Full Chart Data & Analysis → Other report highlights you don't want to miss… The Global Small Business Neobanks Report How 17 upstarts are tailoring solutions to tap the $850 billion annual opportunity in… Access Full Report → The Banking-As-A-Service Report The major players and best practices behind the business model that's reshaping incumbents' DNA… Access Full Report → This is just a preview of the information and insights you'll find in the Global Neobanks report by Insider Intelligence. Purchase the report today for $495 to access the full analysis. Get The Full Report →

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