MTV's CMO describes how she built hype around revivals of 'The Hills' and 'Jersey Shore,' and the network's turnaround effort under Chris McCarthy

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MTV's CMO describes how she built hype around revivals of 'The Hills' and 'Jersey Shore,' and the network's turnaround effort under Chris McCarthy
 
 
MTV's CMO describes how she built hype around revivals of 'The Hills' and 'Jersey Shore,' and the network's turnaround effort under Chris McCarthy
 
Jacqueline Parkes, who joined MTV in 2016, tells how the network is bringing shows like "The Hills" to new generations and renewing its focus on data.
 
 
 
 
 
Apple already has a China problem. Here's why it could get worse.
 
 
Apple already has a China problem. Here's why it could get worse.
 
The iPhone maker benefited enormously from China's rise and integration into the global economic system. With US-China ties fraying, it's vulnerable.
 
 
 
 
 
These 8 pro gamers became instant millionaires at the 'Fortnite' World Cup this past weekend, and the biggest winner is just 16 years old
 
 
These 8 pro gamers became instant millionaires at the 'Fortnite' World Cup this past weekend, and the biggest winner is just 16 years old
 
In the span of a few days, during the first ever "Fortnite" World Cup in Queens, NY, eight gamers — many teenagers — became instant millionaires.
 
 
 
 
 
 
'The Wire' creator David Simon blasts Trump as 'racist moron' over tweets attacking Baltimore
 
 
'The Wire' creator David Simon blasts Trump as 'racist moron' over tweets attacking Baltimore
 
Trump has faced a slew of criticism over his tweets about Baltimore, which were also described as "racist" by House Speaker Nancy Pelosi.
 
 
 
 
 
George Lucas is America's wealthiest celebrity. From a California real-estate portfolio to making 'hobby movies,' see how the 'Star Wars' creator built and spends his $6.4 billion fortune.
 
 
George Lucas is America's wealthiest celebrity. From a California real-estate portfolio to making 'hobby movies,' see how the 'Star Wars' creator built and spends his $6.4 billion fortune.
 
"Star Wars" and "Indiana Jones" creator George Lucas has an estimated net worth of $6.4 billion. Take an inside look at his billions.
 
 
 
 
 
Lil Nas X demanded an edit button and was taught how to meditate by Jack Dorsey during a goofy stunt as Twitter's 'CEO for the day'
 
 
Lil Nas X demanded an edit button and was taught how to meditate by Jack Dorsey during a goofy stunt as Twitter's 'CEO for the day'
 
In a video Twitter posted Monday online, Lil Nas X takes over as CEO, fires a bunch of employees, and Jack Dorsey tried to teach him how to meditate.
 
 
 
 
 
From Netflix's big flub to Microsoft's cloud attack: Here's the roundup of takeaways and insights from tech's Q2 earnings reports
 
 
From Netflix's big flub to Microsoft's cloud attack: Here's the roundup of takeaways and insights from tech's Q2 earnings reports
 
Who are the winners and losers in tech, as the top companies report their quarterly results? Read BI Prime's top analysis and takeaways here.
 
 
 
 
 
Alexander Wang explains how bucking the fashion industry by building catwalks on busy streets and tourist hot spots is helping his brand
 
 
Alexander Wang explains how bucking the fashion industry by building catwalks on busy streets and tourist hot spots is helping his brand
 
Alexander Wang has built a strong reputation over the last 15 years, and sees his fashion label's future in consumers, not industry gatekeepers.
 
 
 
 
 
Disney has already broken the record for highest-grossing year for a movie studio ever at the box office — and it's only July
 
 
Disney has already broken the record for highest-grossing year for a movie studio ever at the box office — and it's only July
 
Disney has brought in a record-breaking $7.67 billion in 2019, beating the previous record, also held by the studio, of $7.61 billion in 2016.
 
 
 
 
 
Quentin Tarantino nets his biggest opening weekend ever with $40.4 million take for 'Once Upon a Time... in Hollywood'
 
 
Quentin Tarantino nets his biggest opening weekend ever with $40.4 million take for 'Once Upon a Time... in Hollywood'
 
'Once Upon a Time... in Hollywood' proves a non-franchise/non-superhero movie can succeed. Though it needs to have numerous special elements.
 
 
 
 
 
 
 
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