Hi, I'm Matt Turner, the editor in chief of business at Insider. Welcome back to Insider Today's Sunday edition, a roundup of our top reads of the week. On the agenda today: But first: Insider's Rebecca Knight is a Gen X working mom who tried TikTok's "Bare Minimum Monday" trend. Read on to find out how it went. |
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DISPATCH Gen X tries 'Bare Minimum Mondays' |
When I first heard about "Bare Minimum Monday," the latest TikTok trend to emerge in the workplace, I thought it was nonsense, Insider's Rebecca Knight writes. Marisa Jo Mayes, the millennial startup founder who sparked the viral sensation, promotes it as a way to prioritize self-care. Her TikToks offer glimpses of how she occupies her time instead: curling her hair, making elaborate iced coffees, and playing a variation of mini Boggle. It all seemed precious and entitled — not to mention wildly impractical. Mind you, I'm not exactly in Marisa Jo's target audience. As a Gen Xer and working mom, I'm conditioned to neurotically squeeze out productivity from every hour. Allotting just the right amount of time to each meeting and task, while leaving room for the afternoon carpool, dinner prep, and homework help is my own "self-care priority." But when my editor suggested I give Bare Minimum Monday a try and then write about it, I leapt at the opportunity. I soon found out that taking it easy at work is harder than it looks. |
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THIS WEEK'S STORIES Tesla is just another boring car company |
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Getty; Marianne Ayala/Insider |
Tesla spent the past two decades defying expectations and disrupting the automotive industry. But these days, the once revolutionary car company has started to look much more like the automakers it used to rattle — with aging tech, stale car designs, and an outdated business model. Tesla has only ever existed without real competition and in a favorable economic environment. Now the electric-vehicle market is anyone's game, and Tesla is about to find out how hard it can be to go to war with some of the world's most recognizable brands. Why Tesla's "Cinderella ride" may be over. Read more: |
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The story of our inflation headache is one of scarcity: not enough people, homes, or ships. But while arguments about the post-COVID price chaos focused on pandemic-created triggers, inflation is also a story of larger tectonic shifts within the population. Boomers, who were the largest generation in global history, are entering their twilight years. And as they ride off into the sunset, they're leaving behind an economy that isn't built to accommodate the demands of the 21st century — and future generations are going to pay the price. More on the Great Boomer Bottleneck. |
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A 'New Day' at Salesforce |
Business Insider; Kimberly White/Getty Images for Fortune; Stephan Savoia/AP Images |
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David Solomon in the hot seat |
Screenshots by Emmalyse Brownstein and Dakin Campbell |
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"There's your roommate, noise in the hallways, machinery moving about, emergency calls, and crew announcements that blast over the speakers into your room." |
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MORE TOP READS "Quiet firing," Gen Zalpha, & more |
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This edition was curated by Matt Turner, and edited by Dave Smith and Lisa Ryan. Get in touch: insidertoday@insider.com. |
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