Instant Alert: Homeless-man-turned-billionaire shares the secret to the American dream

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Homeless-man-turned-billionaire shares the secret to the American dream by Justin Gmoser on Oct 14, 2015, 12:38 PM John Paul DeJoria, the man behind brands such as Paul Mitchell, Patrón, and Rok Mobile, is certainly successful by any measure. But his billionaire status didn't come easy. DeJoria describes his "rags-to-riches" story and explains why he thinks the dream is still alive. Produced by Justin Gmoser. Additional Camera by Graham Flanagan.   Follow BI Video: On Facebook   Share the latest business news with your network: Email sent to:   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011