After a year of unprecedented gains for ecommerce, here's how 2021 is shaping up by product category

In 2020, the coronavirus pandemic accelerated ecommerce sales growth significantly. Growth won't be as high in 2021, but total sales will far exceed our pre-pandemic estimates.

We estimate that US retail ecommerce sales grew 33.6% in 2020, reaching $799.18 billion. As the pandemic subsides, in-store shopping will rebound, and a share of consumer spending will revert away from retail and toward services like travel and live entertainment.

However, sales growth this year will still build upon the massive upward revision from 2020, causing total ecommerce sales for 2021 to be more than $147 billion greater than we expected prior to the pandemic. We forecast ecommerce sales will grow...

Report Preview The US Ecommerce by Category 2021 Report * This chart and data were pulled from The US Ecommerce by Category 2021 Report by Insider Intelligence. Purchase the report below for $1,995 for immediate access. Get the Report Today In 2020, the coronavirus pandemic accelerated ecommerce sales growth significantly. Growth won't be as high in 2021, but total sales will far exceed our pre-pandemic estimates. We estimate that US retail ecommerce sales grew 33.6% in 2020, reaching $799.18 billion. As the pandemic subsides, in-store shopping will rebound, and a share of consumer spending will revert away from retail and toward services like travel and live entertainment. However, sales growth this year will still build upon the massive upward revision from 2020, causing total ecommerce sales for 2021 to be more than $147 billion greater than we expected prior to the pandemic. We forecast ecommerce sales will grow... Get the Report Today Other Related Reports Global Ecommerce Update 2021 Despite a challenging year for retail in 2020, we estimate that worldwide retail ecommerce sales grew 27.6% for the year, for a total of... ACCESS FULL REPORT US Ecommerce 2020 The coronavirus is the biggest disruption to consumer retail spending patterns in recent history, far eclipsing the dramatic events of 2008's Great Recession... ACCESS FULL REPORT To learn more about Insider Intelligence and our Ecommerce coverage, click below and fill out the form, and a member of our team will be in touch with you. Learn More

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