Instant Alert: Starbucks had the perfect response to Trump supporters protesting the chain's plan to hire refugees instead of veterans

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Starbucks had the perfect response to Trump supporters protesting the chain's plan to hire refugees instead of veterans

by Kate Taylor on Jan 31, 2017, 11:21 AM

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When Starbucks announced its plan to hire 10,000 refugees in the next five years, some customers threatened to boycott the chain.

Those who opposed Starbucks' plan, which the company announced in a letter opposing President Trump's executive order barring people from seven majority-Muslim countries from entering the US, claimed that the company failed to provide similar support for veterans. 

"Instead of hiring 10,000 AMERICAN VETERANS, #Starbucks has decided to hire 10,000 'refugees,'" wrote Twitter user The Trump Train. "Calling on all Americans to #BoycottStarbucks!"

Many others echoed the sentiment, including a number of conservative and pro-Trump accounts that were furious that Starbucks wasn't hiring veterans. 

In fact, Starbucks pledged to do exactly that four years ago. 

In 2013, the coffee giant announced a commitment to hire 10,000 veterans by the end of 2018 — in essence, the exact same commitment that CEO Howard Schultz made on Sunday to refugees. So far, the company says it has hired more than 8,000 veterans and military spouses.

This program, which pre-dates the refugee plan, gave Starbucks the ideal response in a number of Twitter exchanges on Monday.

Scott Baio, an actor and outspoken Trump supporter, asked the chain why it wasn't focusing on hiring "unemployed Blacks, Hispanics, & Veterans."

 The coffee giant responded with links to a company press release on its recent work to open stores in low-income, diverse communities and a website on its veteran outreach

While Starbucks was flooded with threats of boycott on Monday, many others took the opportunity to support Schultz's opposition to the immigration ban and support for refugees. 

Schultz has long been vocal regarding his political beliefs as CEO of Starbucks. He endorsed Democrat Hillary Clinton for president in September, and reportedly would have been Clinton's pick for secretary of labor if she won the election.

"We are living in an unprecedented time, one in which we are witness to the conscience of our country, and the promise of the American Dream, being called into question," Schultz wrote in a letter to Starbucks employees announcing the plan on Sunday. 

SEE ALSO: People are boycotting Starbucks after CEO announces plan to hire thousands of refugees


 
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