Instant Alert: Cyber Monday hit an all-time high of $6.6 billion in sales — here's what shoppers bought

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Cyber Monday hit an all-time high of $6.6 billion in sales — here's what shoppers bought

by Hayley Peterson on Nov 28, 2017, 9:28 AM

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  • Cyber Monday was the biggest online shopping day in US history.
  • Top-sellers included the Nintendo Switch, Apple AirPods, Google Chromecast, and Funko Pop dolls.

 

Cyber Monday was the biggest online shopping day in US history with an estimated $6.6 billion in sales, representing a 17% increase over last year, according to Adobe.

By comparison, Black Friday and Thanksgiving Day generated online sales of $5 billion and $2.9 billion, respectively.

Here's what everyone was buying on Monday, according to Adobe: the Nintendo Switch video game system, the video game Super Mario OdysseyApple AirPods, streaming devices like Google Chromecast and Roku, Samsung tablets, Apple iPads, Sony Playstation VR, and the Microsoft Xbox One X. 

The hottest toys on the shopping holiday were PJ Masks and Hatchimals Colleggtibles figurines, Funko Pop dolls, L.O.L. Surprise dolls, and ride-on cars.

SEE ALSO: Amazon reveals its 5 top-selling items as it steals half of all online sales on Black Friday


 
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