Influencers provide a direct line to customers for brands looking to deepen relationships and generate awareness during the pandemic

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Insider Intelligence

How Brands and Creators Are Adapting to a 'New Normal'

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The pandemic has disrupted the influencer marketing industry. But it's not time to completely throw out the rulebook, as most of the changes are accelerations of pre-existing trends, rather than transformative shifts in the market.

In The Influencer Marketing in the Age of COVID-19 Report, Insider Intelligence explores the impact of the pandemic on influencer marketing, including spending, content creation, partnerships and platforms.

In full, this exclusive report:

1 Discusses how the pandemic has changed the influencer landscape
2 Explores the challenges that have been presented to influencer marketing during the pandemic
3 Explains why brands are turning to influencers during the pandemic
4 Presents best practices for working with influencers during the pandemic

Get all of these insights and more when you purchase the Influencer Marketing in the Age of COVID-19 Report for $995.
Buy the Report Today →

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