Top 8 Trends to Watch for 2023 – How the digital landscape will change after a year of macroeconomic turmoil

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Insider Intelligence
 
 

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If 2022 was defined by economic uncertainty, then 2023 will see demographic and behavioral shifts that will reshape the landscape.

We expect the year ahead to usher in changes in ad spending, audience, and commerce that will create a new crop of digital leaders. Will your business be ready to take a bigger share of people's time, attention, and money?

In our full Top 8 Trends to Watch in 2023 report, we dig into the most significant developments we expect to affect advertising, media, marketing, retail, ecommerce, and financial services in the next 12 months.

 

 
This report tackles topics such as:
  • How ad spending shifts are finally being felt—with a consumer caveat.
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  • How audiences' expectations and concerns are changing as Gen Z hits adulthood.
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  • The pandemic accelerated ecommerce sales, and where and how consumers shop is continuing to change.

If you're currently considering your options on where to obtain the insights and data you need to prepare for 2023, then we invite you to access a complimentary preview of this report here.

 
Get the Preview
 

Best,
The Insider Intelligence Team

 
 
Insider Intelligence
 

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