Insights across major airlines, hotels, and vacation rental marketplaces |
| | | Hi,
Good news for the hard-hit travel industry: Despite the uncertainty brought about by the recent variant, 63% of consumers are still excited to travel this year, according to new research from National Public Media (NPM) and Veritonic.
With that enthusiasm now on the itinerary, travel-related brands are focusing on how to speak to those consumers and give them even more confidence. This new analysis proves what's working from a number of angles. One example: a sponsor message from VRBO in an NPR podcast drove a 22% lift in purchase intent.
Join Scott Davis, SVP, NPR corporate sponsorship at NPM, and Scott Simonelli, CEO and co-founder of Veritonic, for a live Tech-Talk Webinar. They will reveal key insights from winning brand messages across major airlines, hotels, vacation rental marketplaces, and more.
Register here for "Audio Intelligence: How to Boost Travel Confidence with Sponsor Messages," presented by Veritonic, and learn:
- What types of sponsor messages compel people to purchase the most, and why
- Which messages sound the most authentic and promote trust
- How people want to travel now, from accommodations to transportation
Reserve your seat now to join us on Thursday, September 16 at 2pm ET.
This Tech-Talk Webinar is sponsored content by Veritonic. | | | | |
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