Walmart is closing down Jetblack

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What to read today: The Rise of Amazon Advertising: Amazon is increasingly ramping up on ad offerings across its ecosystem, in a mounting bid to lure ad dollars away from platforms like Google and Facebook, YouTube, traditional TV, and the connected-TV device maker Roku. This report examines how and why Amazon's ad business is growing as it diversifies its various ad products across its ecosystem..
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February 22, 2020
Business Insider Intelligence
Walmart is shuttering its personal shopping service, Jetblack.
Jetblack used a combination of professional shoppers and AI to send consumers product recommendations and fulfill orders via text message.

The service will stop handling orders after February 21, after which Walmart will bring some of Jetblack's technology and design team into its organization, laying off 293 of Jetblack's approximately 350 employees in the process.

Integrating learnings and technologies from Jetblack, such as tools to enhance the product discovery experience, could still benefit Walmart – and would match its recent moves to restructure its e-commerce business.

Business Insider Intelligence's Daniel Keyes has the full story.
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