Whether hunkered down at home or working in jobs that require a physical presence, most people have changed their behaviors over the past year—either to preserve their health or because of changed options for entertainment, shopping, school, or work. That's had a profound impact on how media is consumed. Even as the US begins the process of fully reopening, people are re-entering the world with new habits, including on their mobile devices.
Prior to the coronavirus pandemic, we expected growth in mobile time spent to slow and level off within a few years. Instead, average time spent on smartphones, tablets, and feature phones in the US in 2020 increased by just over half an hour per day to reach 4 hours and 16 minutes (4:16), a 13.8% increase year over year (YoY).
This figure was about 28 minutes higher than we predicted for 2020 in November 2019, and it was the fastest annual increase since 2014. Although the increases will slow to between an annual 2% and 3% through 2023, this low growth sits on top of a higher base. By 2023, the average US adult will...
 | Report Preview  * This chart and data were pulled from The US Time Spent with Mobile 2021 Report by Insider Intelligence. Purchase the report below for $1,995 for immediate access. | | | Whether hunkered down at home or working in jobs that require a physical presence, most people have changed their behaviors over the past year—either to preserve their health or because of changed options for entertainment, shopping, school, or work. That's had a profound impact on how media is consumed. Even as the US begins the process of fully reopening, people are re-entering the world with new habits, including on their mobile devices.
Prior to the coronavirus pandemic, we expected growth in mobile time spent to slow and level off within a few years. Instead, average time spent on smartphones, tablets, and feature phones in the US in 2020 increased by just over half an hour per day to reach 4 hours and 16 minutes (4:16), a 13.8% increase year over year (YoY).
This figure was about 28 minutes higher than we predicted for 2020 in November 2019, and it was the fastest annual increase since 2014. Although the increases will slow to between an annual 2% and 3% through 2023, this low growth sits on top of a higher base. By 2023, the average US adult will... | | | Other Related Reports |  As the US begins to emerge from the coronavirus pandemic, Insider Intelligence expects growth in mobile time spent to slow. This year's... ACCESS FULL REPORT |  As 5G networks spread and consumers start to upgrade to 5G phones, the long-hyped promise is starting to become a reality—slowly... ACCESS FULL REPORT | | |  To learn more about Insider Intelligence and our Technology coverage, click below and fill out the form, and a member of our team will be in touch with you. | | | | |
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