Amex's rewards revamp underpinned Q2 success

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What to read today: US Mobile Payments Forecast 2021: In this report, we present our eMarketer forecasts for growth in the mobile proximity and mobile P2P payments space, as well as assess top players in each area. Based on core data, the report identifies the driving forces behind each sector's growth for both payers and payees. It also examines which demographic groups will be core to growth moving forward..
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July 31, 2021
Insider Intelligence
American Express delivers explosive Q2 results driven by rewards revamp.
In Q2, Amex's proprietary billed business surged 51% year over year (YoY)—a strong rebound from last quarter, when the metric slipped 9% YoY, that marks a turning point in the issuer's pandemic recovery.

What helped Amex: The issuer updated card perks earlier this year, which may have induced more spending. The issuer likely also benefited from Q2's impressive COVID-19 vaccination rates, which let consumers spend more time outside their homes.

Amex can boost volume and revenues by targeting younger consumers (specifically millennials and Gen Zers), who—along with small businesses—contributed the largest portion of spending growth in Q2.

Insider Intelligence's Adriana Nunez has the full story.
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RESEARCH IN FOCUS
US Mobile Payments Forecast 2021
In this report, we present our eMarketer forecasts for growth in the mobile proximity and mobile P2P payments space, as well as assess top players in each area. Based on core data, the report identifies the driving forces behind each sector's growth for both payers and payees. It also examines which demographic groups will be core to growth moving forward.
Get the full report →
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