Webinar: Build Consumer Trust and Preserve Privacy

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Ensure your marketing is accurate, inclusive, and valuable |
Insider Intelligence | eMarketer
Hi ,

When personalizing marketing messages with AI, the onus is on marketers to respect consumers' privacy.

Nearly 90% of consumers want more transparency into how their data is used, according to the Sixth Edition State of Marketing, a Salesforce research report. Likewise, audiences are becoming more informed about the ethical use of data.

Join Salesforce's Kathy Baxter, architect, ethical AI practice, for this Tech-Talk Webinar. She will discuss how to use AI marketing to build customer trust as the third-party cookie deprecates and marketers must collect data directly.

Register here for "Creating AI Marketing that Customers and Society Can Trust" presented by Salesforce, and learn how to:

  • Collect data and build a useful data bank
  • Ensure that your brand marketing is accurate, inclusive, and valuable to your audience
  • Preserve privacy while building trust with your core customers
Reserve Your Seat →
Please reserve your seat today. This webinar will take place on Tuesday, April 20 at 2 PM ET.

This Tech-Talk Webinar is sponsored content presented by Salesforce.
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