Webinar: How to Prepare for Audience Targeting Shifts

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Harness the first-party data you already have |
Insider Intelligence | eMarketer
Hi there,

Are you still unprepared for the challenges that lie ahead when it comes to using first-party data to find new customers and drive growth?

In fact, nearly half of marketing leaders say they are not adequately leveraging first-party data sources in their marketing decision-making, according to a recent Forrester study commissioned by Eyeota.

So, what can marketers do as third-party cookie deprecation quickly approaches?

Join Eyeota's Kristina Prokop, co-founder and CEO, for this live Tech-Talk Webinar. She will discuss how cohort-based data onboarding can help marketers tackle the challenges around consumer prospecting.

Register here for "Onboarding's Role in Future-Proofing Your First-Party Data Strategy," presented by Eyeota, and learn:

  • Why you need to harness the powerful offline data you already have—in a privacy-compliant way
  • How to turn first-party data into audience cohorts to help find new customers
  • The benefit to future-proofing your data strategies against shifting privacy rules and regulations
Reserve Your Seat →
Please reserve your seat today for Wednesday, May 12 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Eyeota.
Insider Intelligence

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