Brand standing: opportunities and pitfalls for today's marketers |
| |  | | | Hi,
Today's consumers are attentive, vocal, energized, and want to do business with companies that align with their values. According to an October 2021 survey from McKinsey & Company, two-thirds of US consumers say their social values shape their shopping decisions.
Join me (register here!) as I answer these questions and more:
- How are consumers' values affecting their attitudes toward brands?
- What are the opportunities and pitfalls of brand standings?
- What are the most effective ways to engage with values-driven consumers?
Please reserve your seat today for Thursday, May 5 at 2pm ET / 11am PT. I don't want you to miss out!
See you soon,
Dave Frankland
Principal Analyst
This Meet the Analyst Webinar is made possible by impact.com. | | | | | |
| |
0 comments:
Post a Comment