| Digital health funding reached $6 billion across 183 deals during Q1 of 2022, falling behind Q4 2021 ($7.3 billion), according to a report by Rock Health. This decline in investment is likely due in part to geopolitical tensions, inflation, and fewer SPAC deals.
Despite this digital health slowdown, fertility remains a sweet spot for investors, as reproductive health startups become one of the top six most funded treatment areas, after securing $424 million last quarter.
Looking ahead, we expect that startups that can personalize fertility will climb even higher on the top-funded list, as patient-centered care can lower the cost for patients in the long run and offset the high cost of treatments. What's more, 83% of healthcare consumers are already using digital health tools to track their fertility, per Rock Health. "Which means there is high consumer awareness and interest in fertility tech," said Rhea Ahmed, analyst at Insider Intelligence. | |
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