The Amazon Path to Purchase

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How non-Amazon marketing is packed with power and influence |
Insider Intelligence | eMarketer
Hi,

Amazon now accounts for nearly 40% of total US retail ecommerce sales, according to our latest forecast.

As the ecommerce giant continues to grow its share, you'll need to be able to accurately measure the impact your off-Amazon marketing has on your Amazon sales. From search, social, display, brand website, and more, there is a direct impact on shopping activity and sales on Amazon.

Register here for "Amazon Attribution Reporting for Brands: See Your Consumers' Shopping Journey From Non-Amazon Media All the Way Through Purchase at Amazon," presented by MikMak, and learn:

  • How the marketing funnel has shifted and where discovery comes from
  • Ways to maximize effectiveness by leveraging transactional insights from active and past marketing initiatives
  • Case studies of brands that successfully use Amazon Attribution reporting to increase marketing performance and ROI, including those in the consumer packaged goods and beauty industries
Reserve my seat →
Please reserve your seat today. Space is limited. This webinar will take place on Tuesday, May 31 at 11am ET / 8am PT / 4pm BST.

This Tech-Talk Webinar is sponsored content by MikMak.
Insider Intelligence

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