The pandemic has accelerated consumer adoption of QR codes – here’s how marketers can take advantage of the technology

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QR codes are becoming embedded in the ways customers engage in marketing. Retail, quick-service restaurant (QSR), and hospitality businesses have been the main users of QR codes thus far. Marketers have significant opportunities to leverage QR codes in areas such as shopping centers, billboards, interactive TV, interactive screens, and nonfungible tokens (NFTs). In QR Codes Forecast and Trends 2022, Insider Intelligence presents the forecast for the QR code market, key factors and trends driving market growth, and how marketers and retailers can take advantage of key opportunities. In full, this exclusive report:

1 Discusses how large the QR code market is and how large it will become 2 Examines how customer behavior is changing around QR codes 3 Identifies what new use cases in retail and marketing will likely emerge Get all of these insights and more when you purchase The QR Codes Forecast and Trends 2022 Report for $995. Buy the Report Today →

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