| Better location data and more advanced analytics now offer multiple use cases for strategists in retail, travel, hospitality, finance, real estate, and civic organizations. But companies need to pay more attention to data sourcing and protection due to privacy concerns, operating system rules, and regulations.
In The Location Intelligence 2022 Report, Insider Intelligence reviews the size and structure of the location data market, looks at trends that will affect its growth, and gives suggestions for strategists in retail and related industries on how to adapt. | In full, this exclusive report: | | |
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