Payment apps could use new tax rule to their advantage

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What to read today: How High-Net-Worth Individuals Invest: With $68 trillion in assets set to transfer to younger generations over the next 30 years, wealth managers who target high-net-worth individuals (HNWIs) must adapt by using digital solutions to enhance their existing white-glove services—not replace them. This report examines the key characteristics of high-net-worth consumers in the US—which is home to the highest number of HNWIs worldwide—and their financial services needs. It looks at how the HNW investor-wealth manager relationship has changed in recent years and how it will evolve amid a massive generational wealth transfer. And it identifies three major trends that will dictate how providers serve HNWIs going forward..
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January 15, 2022
Insider Intelligence
The IRS' updated tax rule could open new revenue opportunities for payment providers
Effective January 1, 2022, payment apps like PayPal, Venmo, and Cash App are required to report users' business payments that exceed $600 in a calendar year to the Internal Revenue Service (IRS), per NBC News.

The updated rule won't affect payment apps from a profitability standpoint—it just makes them provide tax documentation for more business users.

Players like PayPal and Cash App could use the new tax rule to their advantage by creating payment-adjacent tax services that help limit the friction some small businesses face during tax season—like Stripe's tax offering.

The new tax rule underscores one of the biggest advantages that governments see with digital payments: traceability. Unlike cash payments, digital transactions can easily be tracked—and, in turn, easily taxed. By updating digital payment tax rules, governments can mitigate tax evasion.

Insider Intelligence's Adriana Nunez has the full story.
BRIEFING HIGHLIGHTS
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Starling's global BaaS plans for 2022 could overtake the rest of its business
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Fintech funding hit record levels in 2021—but 2022 could be even bigger
CB Insights' 2021 State of Venture Report confirms fintech funding smashed several records last year, with $132 billion raised. Fintechs captured $1 in every $5 from venture capital firms.
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Twig and Responsible fundraise on the appeal of the circular economy
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Apple's payments business enhancements position it for a prosperous 2022
Apple released a roundup of the updates to its payments business and other service upgrades in 2021.
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UK fintechs smashed funding records in 2021: Why they'll do it again this year
UK fintechs raised a record of more than $11.6 billion in funds across 713 deals last year—a 217% increase from 2020, per Innovate Finance, an industry body representing UK fintechs, using data from PitchBook.
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Transparency is vital for earning digital trust of banking consumers
Companies are more optimistic about consumers' level of trust in their technology than consumers themselves are, per data published by PYMNTS—and this mismatch in perception has significant implications for digital-banking relationships.
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RESEARCH IN FOCUS
How High-Net-Worth Individuals Invest
With $68 trillion in assets set to transfer to younger generations over the next 30 years, wealth managers who target high-net-worth individuals (HNWIs) must adapt by using digital solutions to enhance their existing white-glove services—not replace them. This report examines the key characteristics of high-net-worth consumers in the US—which is home to the highest number of HNWIs worldwide—and their financial services needs. It looks at how the HNW investor-wealth manager relationship has changed in recent years and how it will evolve amid a massive generational wealth transfer. And it identifies three major trends that will dictate how providers serve HNWIs going forward.
Get the full report →
CIBC Mobile App Spotlight 2021
Slowing smartphone banking user growth this year is forcing Canadian financial institutions (FIs) to double down on enhancing their mobile offerings. This report shines a light on the features CIBC could add to strengthen its mobile banking app to win new users and better service its existing customer base. This report focuses on the findings from our inaugural Canada Mobile Banking Emerging Features Benchmark Study, which scores the seven largest FIs based on their support of 42 advanced mobile banking emerging features. Our report highlights the in-demand features that CIBC could add to its mobile app to make it more competitive.
Get the full report →
AI in Wealth Management
Evolving client expectations for more personalized services are threatening wealth managers' ability to retain existing clients and snap up new ones. But incumbents can face these changes head on by tapping AI to hyper-personalize their offerings across the customer journey. This report dives into the challenges facing wealth managers and how AI can help incumbents overcome them; an outline of what wealth managers must put in place to enable successful AI implementations; and the key AI front-office use cases that will boost acquisition and retention.
Get the full report →
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