How marketers are approaching audio advertising now that it’s outgrown experimentation

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The pandemic didn't slow—and hasn't slowed—the advertising and subscription dollars flowing into digital audio, especially after some of the largest tech companies in the world started investing heavily in this space. This new interest signaled that digital audio was no longer experimental for advertisers or content creators.

In The US Audio Advertising Forecast 2021 Report, Insider Intelligence examines the trends, data, and strategies related to how marketers are approaching US audio advertising, in addition to our latest ad spending and listener forecasts for radio, digital audio services, and podcasts.

In full, this exclusive report:

1 Discusses how much money advertisers will spend on audio ads
2 Examines which digital audio platforms will have the most listeners
3 Takes an in-depth look at the share of internet users subscribed to audio products
4 Forecasts how much money will be spent on podcast ads

Get all of these insights and more when you purchase The US Audio Advertising Forecast 2021 Report for $995.
Buy the Report Today →

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