Forecast unveils why old habits are here to stay |
| |  | | | Hi,
US adults will spend 44.4% more time on mobile devices each day than they'll spend watching traditional TV. And while the pandemic spike in connected TV engagement has worn off, time spent will continue to climb in 2022 with viewers spending 1 hour, 47 minutes on average, up more than 6%. That's why it's so vital to understand how consumers spend their time on mobile and other connected devices—so marketers can better engage this growing segment of customers.
Download a complimentary copy of our analyst report, "US Time Spent with Connected Devices: A Return to Pre-Pandemic Growth," and learn how marketers can:
- Activate existing device users and re-captivate less-active ones
- Create an effective use case for an engaging mobile app
- Create consistent customer experiences across devices and platforms
This eMarketer analyst report is presented by T-Mobile Advertising Solutions. | | | | | |
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