[Analyst Report] New Challenges Are Changing the CMO Playbook

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What you can learn from today's insurance CMOs |
Insider Intelligence | eMarketer
Hi,

Insurance CMOs are faced with a challenge: acquiring new customers and maximizing their lifetime value in a worsening market environment. Find out what you can learn from insurance CMOs by understanding which strategies help them deliver profitable growth and meet heightened customer demands.

Download a complimentary copy of our analyst report, "The Insurance CMO Report: How to Deliver Profitable Growth in a Demanding Market," to discover:

  • What marketers across industries can learn from insurance CMOs' greatest obstacles
  • Why marketing leaders are looking beyond the sales funnel and toward holistic customer experiences
  • What industry experts have to say about navigating the challenges of a worsening market and how the CFO is becoming a closer collaborator
Receive my copy →
This eMarketer analyst report is presented by Acxiom.
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