US digital ad spending is thriving thanks to increased investments in video, connected TV, and programmatic channels

Digital Ad Spending Keeps Rising While Ad Measurement Debate Reaches New Stage Get the Full Report →

These are boom times for digital advertising. While the pandemic decimated the economy, the job market, and consumer confidence, it seems to have done little to quash a bonanza in digital ad spending. So what's not to like about the current state of play in digital advertising? In Digital Advertising Trends to Watch in 2022, Insider Intelligence examines the biggest trends affecting the digital ad spending market and presents top predictions for 2022 and beyond. In full, this exclusive report:

1 Examines what factors are driving increases in digital ad spending 2 Takes an in-depth look at the bright spots in an otherwise dim picture for traditional TV advertising 3 Discusses why people are gravitating toward ad-supported video services 4 Explains whether or not the ad industry will solve the TV measurement puzzle next year Get all of these insights and more when you purchase Insider Intelligence's Digital Advertising Trends to Watch in 2022 Report for $995. Buy the Report Today →

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